Inside the Proofd Playbook

MODULE 1 — Define Your Dream Job

Titles matter more than people realize. Many experienced candidates assume they already have this part figured out, but this module is just as eye-opening for seasoned professionals as it is for early-career job seekers. You’ll learn how the specific titles you pursue impact your chances of getting hired, the opportunities you’ll be considered for, and your long-term trajectory.

We’ll also debunk common strategies that seem like they increase your odds — but actually hurt them. By getting laser-focused on the right titles now, you’ll set up the rest of the program for success and ensure your job-search efforts align with both your immediate needs and your future career goals. Done right, this step saves immeasurable time, energy, and frustration down the road.

MODULE 2 — Decode the Market

This module will show you how to deconstruct your target roles into the specific skills and keyword inventory you’ll need to create a pitch, resume, and Linkedin profile with real conversion power. You'll soon find that every word  you use makes a fundamental difference.

MODULE 3 — Craft Your Story

Listing qualifications won't get you hired when you're up against dozens or even hundreds of candidates who are all qualified too. You need to stand out and convince teams you're undoubtably the best candidate for the job - not simply qualified to do it.

Sound like a tall order? Everyone has a compelling story to tell - but only a few know how to tell it. In this module, you'll show you where to find yours, and how to make it the nucleus of your personal brand.

MODULE 4 — Resume-Proofd

You can use AI tools or hire a resume writer - this module is more effective than either one. You'll use the tools you acquired in Modules 2 and 3 to build a powerful asset that works with both ATS systems and human hiring managers. 

MODULE 5 — Linkedin Unlocked

This is the most eye opening module for many of our members. Your Linkedin profile can be even more important than your resume, but no one tells how its ranking system really works. If you’ve been applying to endless jobs and getting ghosted - this will change everything. Transform the mistakes that have been holding you back into power moves that work to your advantage.

MODULE 6 — Network Like a Pro

You've heard that as many as 80% of jobs are filled through networking - but many candidates assume they don’t know the right people and feel awkward reaching out cold. Network Like a Pro will show you that you don’t need a preexisting network, and not all cold outreach is the same. This module gives you the exact strategies for who to contact, what to say, and how to say it without being cringey - plus templates and tracking tools to prove it's working.

MODULE 7 — The Hidden Job Market

There is an alternative to dropping hundreds of resumes on the big job boards where you're competing with hundreds of other candidates. In The Hidden Job Market, you'll discover job boards, tools, and sourcing methods that surface high-quality roles with far less competition, and strategies to find great companies you’ve never heard of. Plus, you'll learn to integrate these opportunities with advanced networking strategies building on Module 6.

MODULE 8 —Apply the Smart Way

If you think you’re done when you hit the submit button, think again. This module teaches the specific actions before and after you apply that dramatically increase your chances of being reviewed, remembered, and contacted.

MODULE 9 — Set the Stage (Interview Prep)

The first of two interview modules, this one covers the foundational prep you can begin long before interviews are even scheduled. You’ll understand interview psychology and best practices based on real data and feedback from hiring managers, and modern style coaching with shopping lists to knock out early.

MODULE 10 — Steal the Show (Interview Performance)

Learn how to fine tune your interview preparation for a specific role, company, and team once you the interview is on the books. This module layers on the preceding one, breaking down everything you need to do to come out on top - before, during, and after the interview.